Items Tagged ‘YouTube’

April 26, 2017

YouTube SEO 101: How to Drive More Search Engine Traffic to Your Videos

By Shea Jennings, Communications Specialist csjennings

YouTube is a crowded platform, especially for health care communicators. Search for a common condition like “epilepsy,” for instance, and you get 580,000 results: patient stories, medical animations, lectures, and more. With so much information available, how can you drive viewers to your video? One solution is to make your content easier to find through […]

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Tags: SEO, YouTube

December 14, 2016

Shoot iPhone Video like a Pro!

By Audrey Laine Seymour, Senior Communications Specialist audreylaine

We’re often asked for tips on how to shoot video with a smartphone. “How do I get the best quality?” and “Do I need a microphone?” are among the most common questions. This video shares the basics on how to create high-quality video with your iPhone. (Android users: check out this version.) Here are some […]

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Tags: iPhone, YouTube

December 7, 2016

Engage Your YouTube Audience with Interactive Features

By Shea Jennings, Communications Specialist csjennings

A good YouTube video makes your viewers want to keep watching. A great video can inspire them to take action – to visit your website, subscribe to your channel, or make a donation. If you’re already creating great content, the challenge is how to call viewers to action. YouTube’s solution is interactive features, or clickable […]

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Tags: Annotations, Cards, YouTube

May 10, 2016

Why Don’t My YouTube Playlist Metrics Match My Video Metrics?

By Tony Hart, Champion Specialist TonyHart87

You’ve added up all of the individual views for all of your videos and then saw that this number is way larger than the number given to you by YouTube for the views of your playlist (that includes all of these videos). Why? There are three reasons why: Playlist stats only show the stats for […]

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Tags: Analytics, Playlists, YouTube

December 28, 2015

Top 10 Mayo Clinic YouTube Videos in 2015

By Margaret Shepard, Communications Specialist Margaret_Marie

Our Mayo Clinic videos on YouTube, viewed more than 7.5 million times this past year, included timeless classics like this infant girl with whooping cough (get your vaccinations, people!), an address by the REAL Patch Adams at our 2010 Transform conference, and a symphony violinist overcoming debilitating tremors through deep-brain stimulation (and playing his violin during his […]

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Tags: YouTube

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