On July 26, 2016, we hosted a webinar with Dr. Joseph Dearani, chair of the Division of Cardiovascular Surgery at Mayo Clinic, and a patient, Cynthia Burstein Waldman. Although our webinars are generally limited to premium members, we open three webinars each year to basic members and the public as [...]
By Dan Hinmon, MCSMN Director • April 10, 2017
Both patients and physicians are finding practical benefits using social media. This is particularly true for patients with rare heart conditions. Dr. Joseph Dearani, Chair of the Division of Cardiovascular Surgery at Mayo Clinic, is using Facebook pages to consolidate information for patients and their families as well as to [...]
By Margaret Shepard • July 18, 2016
At no other time in history have so many people been consuming news. Is your news reaching and activating your key audiences? Join us on May 25th at 11 am CT for a broadcasted workshop by Serena Ehrlich, Business Wire's Director of Social and Evolving Media. [...]
By Margaret Shepard • May 4, 2016
On Thursday, October 10, 2013, Dr. Egbe Osifo-Dawodu, MRCP MSc MBA presented, Cultural Considerations in Social Media.  Dr. Osifo-Dawodu provided an overview of social networks across various regions, and their roles across various geographies. She also discussed cultural dimensions of using social media across several countries, and potential implications for the effective use of social media platforms in health. Dr. Egbe Osifo-Dawodu is partner at the Anadach Group was previously with the World Bank where she managed the Group responsible for capacity building programs in health, education and social protection.  She led and worked on both health policy dialogue/projects with Governments, and   on IFC private health sector projects. She also played a key role in starting the African University of Science and Technology. Egbe has over 25 years experience in the healthcare policy, provision and health care financing in Africa, Asia, Europe, Latin America, Middle East and the United States. Egbe, who currently lectures at the University at Albany, has authored several articles, contributed to books and was a lead author of “Establishing Private Health Care Facilities in Developing Countries: A Guide for Medical Entrepreneurs.” Egbe is a member of the advisory boards of Sproxil and the Mayo Clinic Center for  Social Media, and a board member of the Association of Nigerian Physicians in the Americas. Below is the video of her presentation:
By Randy Schwarz • January 7, 2014
In this webinar from August 2013, Stacie Rivera, a Communications Strategist for the VA health care system, presented "Empower Your Patients with Telehealth, Technology and Health Communication."
By SMHNadmin • November 14, 2013
In this webinar, Ahava Leibtag, president and owner of Aha Media Group, LLC, presented "Think Like a Publisher, Tell Stories Like a Friend." During this webinar, Ahava touched upon:
  • the critical importance of content to health care marketers
  • how to build the right content-writing [...]
By SMHNadmin • August 19, 2013
In this webinar, longtime journalist and communications consultant Jim Ylisela explained how brand journalism transformed communications at Advocate Health Care, a network of Chicago-area hospitals.
By SMHNadmin • August 12, 2013