Software

Beth Granger will present "Boosting Your Personal Professional Brand Using LinkedIn" at the Mayo Clinic Social Media Network 2019 Annual Conference. To learn more from Beth and other expert speakers, please join us!

Some people still think of LinkedIn as a place to go only if you are [...]

By Beth Granger • August 20, 2019
In the webinar “4 Steps to Creating a Sustainable Content Calendar,” Taryn and I offered a few tips to help health care communications professionals start 2018 with a strong strategy. The first step is to review analytics. Step 2: Identify Brand Priorities Your brand priorities should be the [...]
By Audrey Laine Seymour • January 24, 2018
Editor's Note: This essay is part of our weekly #TimeLessWisdom series, in which we're highlighting one of the contributions from our 2012 book, Bringing the Social Media Revolution to Health CareLearn more about the series. Our four most-viewed videos are not the compelling patient stories most likely to [...]
By Susanna H. French • November 17, 2017
Editor's Note: This essay is part of our weekly #TimeLessWisdom series, in which we're highlighting one of the contributions from our 2012 book, Bringing the Social Media Revolution to Health CareLearn more about the series. Some have declared blogs dead in the age of short-form communication platforms like [...]
By Christian Sinclair • November 10, 2017
Editor's Note: This essay is part of our weekly #TimeLessWisdom series, in which we're highlighting one of the contributions from our 2012 book, Bringing the Social Media Revolution to Health CareLearn more about the series. Patients seem to be highlighting the value of social media for [...]
By Mike Sevilla, MD • November 3, 2017