Reputation Management

We (the Social and Digital Innovation team) advocate for physicians to be on social media. During a consult with a physician, we will discuss options such as having a Twitter account, LinkedIn account, claiming his or her Doximity profile (if a physician) and participating in a YouTube video. All of [...]
By Margaret Shepard • November 27, 2018
I learn something new every day tuning into my social media accounts to read chatter from those I follow, many of whom are health care executives within influential organizations. I’m intrigued by their knowledge and guidance that helps improve the overall health care system. Their willingness to put themselves [...]
By Krysta Privoznik • October 5, 2017
It’s that time of year. You're planning for 2017 and looking to make your dollar go further in the coming year. I know many of you are asking the question, “How can I market best online while using a limited budget?” No matter what size your budget is in 2017, [...]
By Cassi Price • January 23, 2017