Items Tagged ‘personas’

February 26, 2018

How to Create an Awareness Campaign with Social Media: Understanding Your Audience

By Marie Ennis-O'Connor MarieEnnisOConnor

In my webinar, How to Create an Awareness Campaign with Social Media, I outlined a step-by-step plan to create an awareness campaign from setting campaign objectives right through to measuring a campaign’s impact.  Before you jump into the tactical details of your social media plan, it’s critical that you take the time to understand your […]

View full entry

Tags: Analytics, audience, listening, personas, segmentation


© Mayo Clinic Social Media Network. All Rights Reserved.