Items Tagged ‘Offenbacher’

June 12, 2017

Livestream from the exam room: Navigating patient privacy and new technology

By Taryn Offenbacher, Senior Communications Specialist toffenbacher

 “The needs of the patient come first.” This Mayo Clinic value drives our mission. It also drives our response to the use of live video in the exam room. We’ll explain. Today, patients have a variety of live video and livestreaming options available to use during their medical appointments. In some situations, this technology is […]

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Tags: Facebook Live, livestream, Mayo Clinic, Offenbacher, patient privacy, Periscope, Social Media, social media policy, YouTube, YouTube Live


April 24, 2017

Social Media is a New Frontier and Always Will Be and Other Lessons from the Social Media Marketing World Conference

By Taryn Offenbacher, Senior Communications Specialist toffenbacher

I love attending conferences as much as the next guy. Large, cold auditoriums, hit-or-miss breakout sessions, forced networking, the hope that you’ll leave with a new idea or two to suggest to the team or impress the boss. You know the drill. However, this was not the regular drill. Last month, I attended Social Media […]

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Tags: AI, bots, Mayo Clinic, Offenbacher, Social Media Examiner, Social Media Marketing World 2017, video


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