Items Tagged ‘Marie Ennis-O’Connor’

August 22, 2018

7 Tools To Find Inspiration For Your Headlines

By Marie Ennis-O'Connor Marie Ennis-O

Marie Ennis-O’Connor will present “Creating Must-Read Headlines and Compelling Content for Social Media” at the Mayo Clinic Social Media Network 2018 Annual Conference. To learn more from Marie and other expert speakers, please join us! Your headline is the first (perhaps only) impression you make on a prospective reader. And yet many content creators treat their titles as […]

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Tags: Content strategy, headlines, Marie Ennis-O'Connor


August 21, 2018

Write Better Headlines With These 9 Winning Formulas

By Marie Ennis-O'Connor Marie Ennis-O

Marie Ennis-O’Connor will present “Creating Must-Read Headlines and Compelling Content for Social Media” at the Mayo Clinic Social Media Network 2018 Annual Conference. To learn more from Marie and other expert speakers, please join us! “The purpose of a title is to get potential readers to read the first line of your content.” – David Ogilvy David Ogilvy, […]

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Tags: Content strategy, headlines, Marie Ennis-O'Connor


September 6, 2017

Ten Key Questions You Should Ask Before Diving Into Social Media

By Marie Ennis-O'Connor Marie Ennis-O

“Social Media” is more than just a marketing buzzword; as the Internet increasingly becomes the medium of choice for researching health information social media has become an important channel for improving the patient experience. A 2013 study conducted by the Pew Research Center’s Internet & American Life Project found that 72% of U.S. internet users had gone […]

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Tags: Health care social media, Marie Ennis-O'Connor, social media strategy


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