Items Tagged ‘iTunes’

February 14, 2018

Your Mileage May Vary: Podcasting at Mayo Clinic

By Lee Aase, Director, Mayo Clinic Social Media Network LeeAase

Last week I described how we adopted the “Proceed Until Apprehended” model of innovation in launching our first Mayo Clinic podcast. Using :60 audio files that were already approved for distribution to radio stations and that were archived on a MayoClinic.org page as our content source, a colleague, Mindi Klein, developed an RSS feed that pointed to […]

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Tags: #MayoClinicDNA, iTunes, MayoClinic.org, podcasting


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