Items Tagged ‘Health care social media’

February 19, 2018

Empowering Nurse Leaders to Embrace Social Media

By Shea Jennings, Communications Specialist csjennings

We consider ourselves social media evangelists. So we were thrilled to have a chance to reach our largest-ever group of potential converts at Mayo Clinic: the Department of Nursing. Nurses represent one in four Mayo employees. Over the past year and a half, Public Affairs teamed up with Nursing representatives to collaborate on a project […]

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Tags: education, Health care social media, nurse training, Training

September 6, 2017

Ten Key Questions You Should Ask Before Diving Into Social Media

By Marie Ennis-O'Connor MarieEnnisOConnor

“Social Media” is more than just a marketing buzzword; as the Internet increasingly becomes the medium of choice for researching health information social media has become an important channel for improving the patient experience. A 2013 study conducted by the Pew Research Center’s Internet & American Life Project found that 72% of U.S. internet users had gone […]

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Tags: Health care social media, Marie Ennis-O'Connor, social media strategy

March 25, 2016

4 Steps to Broadcasting Live Video from Your Hospital’s Facebook Page

By Lee Aase, Director, Mayo Clinic Social Media Network LeeAase

As we raised the question of whether Facebook Live is the Periscope Killer earlier this week, some discussion ensued as to whether live video broadcasting is available to all pages (including local businesses), or just certain types. To help answer this more definitively, I thought it would help to share a step-by-step approach to using Facebook Live from […]

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Tags: #HCSM, Facebook Live, Health care social media, Hospitals

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