Items Tagged ‘#80by2018’

February 28, 2018

Driving toward 80 Percent Screening for Colorectal Cancer

By Lee Aase, Director, Mayo Clinic Social Media Network LeeAase

Colorectal Cancer is perhaps the best example of a disease that is in what I’ve called The Golden Triangle of Health Care Social Media. Those diseases meet three criteria: They’re deadly. They’re highly treatable or even preventable. Medically recommended screening or prevention techniques are underutilized. Colorectal Cancer fits all three: It’s the second leading cause […]

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Tags: #80by2018, colon cancer, colorectal cancer


February 13, 2017

The Golden Triangle of Health Care Social Media

By Lee Aase, Director, Mayo Clinic Social Media Network LeeAase

Here’s an opportunity to enhance your editorial calendar while also putting social media to one of its most valuable purposes. All diseases are bad, and increasing awareness of them is generally a good thing, although medical students’ disease indicates that isn’t always the case. But some diseases are especially appropriate for social media interventions. What I’m calling “The […]

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Tags: #80by2018, #CRCCountdown, colorectal cancer


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