@audreylaine – Do you know if it is possible to schedule a live video, and then actually go live using a 3rd party app? We have been using a Mevo camera for our FB Lives, which is via apps on our iPad. Thanks!
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Would love to see samples of the cheat sheets and other guidance documents for use with leaders mentioned in this presentation. Thanks!
I found this article to be a great read – https://www.prdaily.com/Main/Articles/23337.aspx
Las Vegas PD lauded for online response during mass shooting
This has been a topic we’ve been talking about recently at Dartmouth-Hitchcock after our own active shooter situation. If there was any hesitation about including social media as part of your organization’s crisis communication plan, please think about doing so. There are certain things that you can’t anticipate that will come up, but having the pieces in place is very important in those time-sensitive situations.
I know there was an older thread (last reply in 2015) about this topic here, but I’m looking to see if there have been any changes in how others are advising residency programs that are looking to start a social media presence. We prefer that departments create Twitter accounts vs Facebook pages, but we still have some that are asking for their own Facebook pages to help with recruitment efforts. I don’t see them to be particularly effective, but wanted to check in with others. Are they working at your organization?
I’d also love to hear from anyone that can share what they use for training/onboarding for these types of new accounts, any medical journal articles or other resources you refer people to, and links to residency or department accounts (Twitter/Facebook/Instagram) that you think are doing things well and can be used as a successful example. Thanks!
Just checking to see if there happened to be any notes or best practices that came out of this call? Thanks!
A great story. Thanks for sharing how things came together for your team to share it. I wondered if the influencer posts were planned in advance, or if they just happened organically?
We use a similar process @MeganRowe – currently I screenshot or copy/paste feedback that needs Patient Relations follow up. I use SproutSocial and ideally we’d have a seat saved for a colleague in Patient Relations so that we could just task it directly in SproutSocial for follow up and notes…but I haven’t been able to make that happen quite yet. I do use the tagging feature in SproutSocial to make note of service line/location/topic so that I can collect them all in a tag report for further conversation as needed.
I’m not doing this yet, but after a call with my SproutSocial rep where I asked if they would be incorporating a way to capture “sentiment’, it was suggested that we use the tags feature to create positive/negative/neutral tags and use that as a tool. Apparently they have a number of hospitality clients that do this sort of thing. I will be trying to incorporate this idea into my workflow in the coming months.