About

Member has chosen to not make this information public.

Groups

Member not yet following any Groups.

Posts (1)

Feb 16, 2017 · The Golden Triangle of Health Care Social Media

Lee,

Appreciate your “golden triangle” criteria. Largely, because as you say, it leverages one of social media’s most important purposes – to empower customers to live better lives (in this case, getting 80% of eligible U.S. adults screened for Colorectal Cancer by 2018). Social is at its best when it addresses a real and enduring customer need, desire or pain point. And this is certainly one of them. I applaud all your efforts.

Best,
Eric Brody
President, Trajectory
@ericbrody