Thanks for your comments Mike. We’ve been going through our data with a fine tooth comb, and I have lots of data about the segments. Clearly, that is a very important part of the initial outreach. But, I’m trying to get beyond this to a slightly different issue.
Instead of thinking about the different needs different segments have, I’m curious about what different segments have in common and what we can do to bridge gaps between segments in our society.
Can we get those who have always had good access to health insurance but have found the patient-provider relationship lacking, to help those who are just gaining access to health insurance to start off on a better footing; to not just get insurance, but become e-patients? Can we help providers who will serve newly insured start off their new patient-provider relationships on a footing that truly is patient centered?
How can we get this to happen?