If you are using them for recruiting employees be sure to look at FB's new policies. They have been sued a bunch this year as companies had been running job ads just for a specific gender, race, etc.
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Our main Facebook page has ratings turned off but our clinic/location-specific pages have them turned on. I don't think FB reviews are truly that important since people only see them if they are on FB. Google and Yelp are much more important to me since people are searching/using maps.
Following this thread as we have had the same issue! We recently just celebrated our dentists and dental assistants, while doing so we had an employee reach out about how there isn't a day for our Lab Techs. I've been pondering on how to make a day/week when there isn't a "national day" for it, which is a little different than you. Curious to see what you come up with!
Hi Rachel! We just started using Animoto for our simpler video creations in order to not bog down our video designer. It is very easy to use and gets the job done. Still trying to figure out how exactly we want to use it, probably mainly for blog video intros and patient reviews. Here's the first video I made with it, very very simple: https://twitter.com/Dental_Assoc/status/1128338690076336129. I think eventually I would just like to learn how to use Premiere since I already have access to it. Might be my summer project.
Hi Dan! We have a Pinterest account but it is sort of the last thing I think about when it comes to social. We are a dental practice so it's hard to see any sort of engagement with our infographics that we put on the platform. We do focus mainly on teeth whitening but there's only so many graphics you can make about that topic. Every infographic that I make for Facebook I will put on Pinterest as well. We currently have 13 boards with 240 pins.