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Job Title
Director, MCSMN

Twitter Name
LeeAase

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Communications professional

Posts (873)

Thu, Jul 16 12:12pm · #LeadByExample playlist provides fun reminder to protect yourself and others

Thanks for the suggestion! It's added!

Tue, Jul 14 11:22am · #LeadByExample playlist provides fun reminder to protect yourself and others

While our nation’s response to the COVID-19 pandemic has required town festivals, outdoor concerts and other favorite summertime events to be cancelled, many people will still gather with family and friends to enjoy the season with (hopefully small) backyard barbeques, bonfires and days on the boat.

And what is one thing many of these gatherings will have in common? A summertime playlist.

As a reminder to practice safe behaviors like wearing a mask and staying six feet apart, we’ve created a special #LeadByExample playlist on Mayo Clinic’s Spotify and YouTube accounts.

From “Don’t Stand So Close To Me” (The Police) to Fleetwood Mac’s “Behind the Mask” to “From a Distance” by Bette Midler to others that are more contemporary, the idea was to create a fun way to remind staff of their responsibility to protect themselves and others.

Our #LeadByExample playlist is by no means comprehensive. We’d love to have your suggestions for a variety of selections on the them. If you’d like to nominate a song for inclusion, suggest it in the comments below or, send us an email.

Wed, Jul 8 9:04am · iPhone Stabilizer for videos - What do you recommend? in Give & Get Advice

Yes…we've used a version of that.

Wed, Jul 8 8:43am · iPhone Stabilizer for videos - What do you recommend? in Give & Get Advice

Osmo is a higher end option that stabilizes while you're on the move. Other brackets are cheaper (maybe $20-30) and can facilitate attachment to a standard tripod.

Wed, Jul 8 8:38am · Using Content Creation as a Strategy in Give & Get Advice

I would suggest maybe you ramp up a little in the blog post frequency to see what happens. I don't think a roundup post on multiple topics would likely help much with SEO, but you could try that.

Wed, Jul 8 8:34am · Using Content Creation as a Strategy in Give & Get Advice

Here it is @drpaulam … as I did a Google search for "reasons not to protect your tweets" I found that it has been featured as a Google Snippet. https://social-media-university-global.org/2010/06/twitter-135-10-reasons-to-not-protect-your-tweets/

Tue, Jul 7 11:29am · Using Content Creation as a Strategy in Give & Get Advice

Thanks, @matthewrehrl – You're right that having such a great content resource in mayoclinic.org is extremely helpful because it enables us to link to trustworthy information. I think a blog incorporated within your website could be a good SEO strategy, especially if you use good search-friendly headlines. I continue to be amazed at how a post I wrote on my personal blog 10 years ago still generates over 100 page views per month. I think the bottom line is you need to have a content repository of some kind that is your home base, and you can use social media posts linking to that content to drive traffic and eventually also search volume.

Wed, Jul 1 10:57am · Asking Mayo Clinic Staff to #LeadByExample

We would encourage people to take their own photos showing and telling their ways of behaving safely. Here for example is a link to my tweet from this morning, and how I golf at 5:45 a.m. when no one else is on the course. https://twitter.com/LeeAase/status/1278337115735183366 We would encourage people to use their own creativity, and the images above are also a resource they can use.