Mayo Clinic Connect Promotional Toolkit
Mayo Clinic Connect is an exciting resource for patients and families - an online community where they can get support from each other, as well as access to Mayo Clinic expertise. On this page you will find a variety of resources to help you spread the word about Connect with colleagues as well as with your patients and families, including:
- What is Connect?
- Benefits of Connect for patients and Mayo
- Why and how we moderate and manage Connect
- Social media posts and images
- Powerpoint slides
- Print collateral and how to order
What is Mayo Clinic Connect?
Description for colleagues
Mayo Clinic Connect is an online community where patients and families share experiences, find support and exchange information with people who've faced similar experiences. Each year, thousands of people with various backgrounds and medical conditions find support through other members on the Connect community. Connect provides a place for community members to learn more about Mayo Clinic and their particular health interests.
Connect is managed by the Community Director, and moderated by a team of community moderators, who keep the community safe and welcoming. Furthermore, the moderating team supports a volunteer group of active community members who are trained to be patient and family mentors of the community. Read more about Connect Moderators and Mentors.
On Connect, patients and family members also get trustworthy information from Mayo Clinic experts. The integration of provider expertise distinguishes Connect from other online patient communities. Mayo Clinic providers offer insight and information, and respond to community questions through a variety of activities, such as:
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- Video Q&A sessions
- Participation in discussions
- Newsfeed posts on Connect Pages
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Description for patients and families
Mayo Clinic Connect is an online community where patients and families share experiences, exchange information and find support from people like themselves.
Connect is managed by a team of community moderators, who keep the community safe and welcoming. They also support a volunteer group of patient mentors who assist in monitoring the community, connecting new members and keeping the discussions active.
On Connect, patients and family members also get trustworthy information from Mayo Clinic experts. The integration of provider expertise distinguishes Connect from other online patient communities. Mayo Clinic providers offer insight and information, and respond to community questions through a variety of activities, such as
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- Video Q&A sessions
- Messages in group discussions
- Newsfeed posts on Connect Pages
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Benefits of Connect
Patient-to-patient discussions on Mayo Clinic Connect have demonstrated several key benefits for both patients and Mayo Clinic:
- Improved lifestyle changes for existing and future patients: goal setting, progress reporting to peers and successfully making changes
- Improved efficacy of clinician consults: helps patients prepare for appointments, questions to ask, etc.
- Increased patient appointment requests through 3 powerful tools:
- The ever-present Request an Appointment button
- Mentions by the moderating team, and volunteer mentors
- Past and current patients who talk about their experience and recommend Mayo Clinic
Why and how we moderate and manage Connect
In these articles we answer commonly asked questions about how and who moderates Connect and how we manage misinformation and privacy.
- How Mayo Clinic Maintains a Safe, Welcoming and Vibrant Patient Community
- Volunteer Mentors: The Secret Ingredient for Success of an Online Community
- Shifting the “Privacy Calculus” for the Patients Online
Messages to share on social media
Here are some sample posts you can share on your favorite social media channels. Feel free to edit to suit your voice and your followers.
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- Patients often want to connect with someone who can say, “I’ve been there.” Find your community at Mayo Clinic Connect, and start receiving support that’s right for you. http://mayocl.in/2cLig0k
- No waiting rooms, no tests, just support. Mayo Clinic Connect is an online community where people can share experiences and find support from people like themselves. No matter what you’re looking for, there’s a community for you. http://mayocl.in/2cLig0k
- Managing a chronic condition is a journey, but you don’t have to do it alone. Mayo Clinic Connect is an online community where people can share experiences and find support from people like themselves. Find your community today: http://mayocl.in/2cLig0k
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- Support, education and understanding, all in one convenient place. That’s @MayoClinic Connect. Find your community here: http://mayocl.in/2cLig0k
- No waiting rooms, no tests, just support. Find a @MayoClinic Connect community that's right for you. http://mayocl.in/2cLig0k
- Every patient deserves ongoing support. Join @MayoClinic Connect to see what connections are waiting for you. http://mayocl.in/2cLig0k
- Want to connect with someone who's been there? Check out the online patient community on @MayoClinic Connect http://mayocl.in/2cLig0k
- Do you have additional questions regarding a recent appointment? @MayoClinic Connect members can offer support and advice http://mayocl.in/2cLig0k
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- Every patient deserves ongoing support, beyond just diagnosis and treatment. Mayo Clinic has blazed a new trail in healthcare and patient relationships with Mayo Clinic Connect. Connect is an online community where people can share experiences and find support from people like themselves. Join and see what connections, answers and support are waiting for you. http://mayocl.in/2cLig0k
- Sometimes patients don’t think of questions until several hours or even weeks after leaving a medical appointment. It may not even be a question, but a thirst for education and understanding. Mayo Clinic Connect is an online community where people can ask questions and get answers from people like themselves. http://mayocl.in/2cLig0k
- Every day I cross paths with patients looking for answers to their tough questions about [customized per physician’s area of practice; i.e., cancer, lung disease, weight loss, etc.], but sometimes the most comforting answers come from someone who knows what you’re going through. Mayo Clinic Connect is an online community where people can share experiences and find support from people within a wide range of specialized groups covering a variety of different health topics. I’m connected, are you? http://mayocl.in/2cLig0k
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Images for social media
Right-click (or ctrl-click) the image to download
Powerpoint slides for presentations
Click the links to download editable slides about Mayo Clinic Connect
Print Collateral
You can order free Connect print materials for patients and families through intranet forms (Mayo Clinic staff only) or contact socialmediacenter@mayo.edu.
Brochures MC7421-05
Front Back
Business cards MC7421-06
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Front Back
Want to learn more about Connect? Contact the Colleen Young, Community Director.