Why Your Instagram Profile is the New Home Page

Posted by @audreylaine, Apr 12, 2018

These days, more and more consumers are turning to Instagram instead of Google to search for a brand or business, and your Instagram profile is quickly becoming your new home page.

And just like the goal of your website is to convert visitors into customers, the goal of your Instagram profile should be to convert visitors into followers.

Here’s how you can optimize your Instagram profile to make it convert better for you, according to Later.


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