As patients and their families increasingly use voice search on their smart phones, the way you phrase your content becomes increasingly important. Research shows that approximately 55% of teens and 41% of adults use voice search at least once a day.
This article suggests how to adapt your marketing to voice search. One tip: “Using conversational language in headings, sub-headings, and titles will allow you to become more discoverable during voice searches.”
What are you doing now to prepare for voice search?
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