Unilever warns social media to clean up “toxic” content

Posted by @audreylaine, Mon, Feb 12 1:32pm

Consumer goods giant Unilever, a maker of branded soaps, foodstuffs and personal care items and also one of the world’s biggest online advertisers, has fired a warning shot across the bows of social media giants by threatening to pull ads from digital platforms if they don’t do more to mitigate the spread of what it dubs “toxic” online content — be it fake news, terrorism or child exploitation.

This makes me happy. 🙂

COMMENT

Please login or register to post a reply.

© Mayo Clinic Social Media Network. All Rights Reserved.