Dan Hinmon, MCSMN Director

Posts: 2845
Joined: Apr 13, 2011

The State of Healthcare Content Marketing in 2017

Posted by @DanHinmon, May 3, 2017

Most hospitals/health systems are engaging in content marketing but many are finding it to be only somewhat effective in achieving their business goals, according to recent research from True North Custom.

The report was based on data from a survey of 101 healthcare marketing executives who work for hospitals and health systems of various sizes in the United States.


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