Social Media ROI: How to Prove Your Efforts Are Paying Off

Posted by @audreylaine, Wed, Jan 9 11:49am

One of the most difficult parts of social media marketing is actually proving its ROI. It’s easy to throw numbers around – likes, new followers, comments and so on – but how do you actually prove your return on investment from social media? 

How do you demonstrate that your work is bringing in revenue or helping the brand reach its marketing and business objectives? 

In this post, Jay Baer some of his best and most effective tips, tricks and tools to help prove your social media ROI.

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