Share this:

Dan Hinmon, MCSMN Director
@DanHinmon

Posts: 2327
Joined: Apr 13, 2011

Patient Use of Online Reviews – 2013

Posted by @DanHinmon, Oct 12, 2016

This is an unusual post for News You Can Use, since the article is a few years old. But @jkennedy93 shared it in this discussion thread (https://socialmedia.mayoclinic.org/discussion/webinar-online-reputation-management/) and it’s packed with interesting data re: online reviews.

Key takeaways include (in 2013):

• Healthgrades is the most popular online review site, but Yelp is the most trusted.
• Patients are most likely to use online reviews as a first step in finding a new doctor.
• Patients using online reviews are primarily seeking information related to the accuracy of diagnoses, physicians’ experience and wait times.

Have you found more current statistics on this topic? If so, please share.

Comment


Beth Granger
@beg9040

Posts: 23
Joined: Sep 26, 2016
Posted by @beg9040, Oct 13, 2016

Interesting information. Yelp is tricky isn’t it? I haven’t dealt with them personally but friends have and they don’t trust them as a reputable vendor.

Please login or register to post a comment.

© Mayo Clinic Social Media Network. All Rights Reserved.