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Dan Hinmon, MCSMN Director
@DanHinmon

Posts: 2375
Joined: Apr 13, 2011

LinkedIn Adds Conversion Tracking

Posted by @DanHinmon, Sep 9, 2016

LinkedIn Thursday introduced conversion tracking for advertisers, eliminating the need for them to turn to third-party services in order to monitor their campaigns on the professional network.

Brands on LinkedIn will be able to track sales leads, sign-ups, downloads and sales, adding that conversion tracking is available via LinkedIn’s ad management software, as well as via LinkedIn Certified Marketing Partners 4C and AdStage.

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