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Dan Hinmon, MCSMN Director
@DanHinmon

Posts: 2375
Joined: Apr 13, 2011

It's Not About The Release Anymore. PR is Now Social PR.

Posted by @DanHinmon, Jul 27, 2016

“The bulk of my work focuses on using the content we produce for clients to connect with and nurture leads with brand ambassadors,” writes the author, “and I do it almost exclusively on social media. And it’s a lot more fun.”

This post highlights an example of how to find and make meaningful connections with potential brand ambassadors to establish strategic brand partnerships.

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