Dan Hinmon, MCSMN Director

Posts: 2848
Joined: Apr 13, 2011

How We're Using Influencers to Drive Engagement on Social Media: A HubSpot Experiment

Posted by @DanHinmon, Aug 8, 2017

This post from HubSpot describes experiments the company is running to identify the best ways to leverage content on social media.

You can read about their efforts to:

  • Use influencers and gamification
  • Instagram comment contests
  • Rethink how social and PR work together



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