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Dan Hinmon, MCSMN Director

Posts: 2376
Joined: Apr 13, 2011

How We're Using Influencers to Drive Engagement on Social Media: A HubSpot Experiment

Posted by @DanHinmon, Tue, Aug 8 8:30am

This post from HubSpot describes experiments the company is running to identify the best ways to leverage content on social media.

You can read about their efforts to:

  • Use influencers and gamification
  • Instagram comment contests
  • Rethink how social and PR work together



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