How to Use Google Analytics for Social Media: A Beginner’s Guide

Posted by @audreylaine, May 29, 2018

How do marketers measure the impact of their social media marketing strategies? And is it possible to do so without spending an arm and a leg on expensive marketing tools and resources?

The answer is simple. Yes. It just takes the power of leveraging Google Analytics.

In this post, Sprout Social covers how to effectively use Google Analytics for social media marketing to help your brand answer the most important questions around your strategy.


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