Dan Hinmon, MCSMN Director

Posts: 2889
Joined: Apr 13, 2011

How to Rank on Google Home

Posted by @DanHinmon, Nov 10, 2016

Google Home, Google’s latest digital assistant, is part of a broader market experiment in voice-only search.

Google Home is a single-result search device, and featured snippets were designed for exactly this purpose. The good news is that, if you can optimize for featured snippets, you can optimize for voice. This post includes six examples that explore how featured snippets become answers on Google Home.


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