How To Define Your Brand Presence And Voice On Instagram

Posted by @audreylaine, Jun 18, 2018 prides itself on helping first timers improve their homes through inspiring home tours, practical solutions, and actionable design advice. The site’s Instagram account currently boasts the highest engagement rate (6%) amongst competitors in the home design space, a large part of which is attributed to a consistent voice and look across post types, developing credibility by utilizing Stories features to their fullest potential, leveraging user-generated content, and increasing visibility of the Hunker brand by engaging with the audiences of its competition.

Here’s a breakdown of some of the takeaways Lacey Won, Social Media Manager for, shared at Social Media Week LA.


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