This infographic from Salesforce is remarkably useful, including potential budget line items, types of social media marketers are using, whether to hire an agency, and what percentage of marketing budgets is devoted to social media (a surprising 50% on average!).
@reedsmith this infographic may answer a question you posted in the community a few weeks ago about what % of budgets are going to social. This infographic says marketers will increase their social media spend by 90% in the next 5 years.
Liked by Reed Smith