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Dan Hinmon, MCSMN Director
@DanHinmon

Posts: 2375
Joined: Apr 13, 2011

How New York-Presbyterian Hospital Built a Patient-First Marketing Str

Posted by @DanHinmon, Jan 13, 2016

Interview with David A. Feinberg, the vice president of marketing and CMO of NewYork-Presbyterian Hospital, the largest hospital by number of beds in the U.S., according to Becker’s Hospital Review.

Feinberg discusses the biggest trends in hospital marketing, how the structure and purpose of marketing has changed in the past two decades and much more.

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