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Dan Hinmon, MCSMN Director
@DanHinmon

Posts: 2375
Joined: Apr 13, 2011

How Fitbit Keeps Its Customers Moving in Social Media and Online Commu

Posted by @DanHinmon, Dec 1, 2016

Fitbit employs a bilateral approach to online customer care, focusing separately on social media and communities, though both groups report up through the same department.

This article explains the philosophy and application, and links to a 44 minute podcast for more details.

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