Facebook Discusses How Feed Algorithm Works

Posted by @audreylaine, Apr 10, 2018

Adam Mosseri, the Head of Facebook News Feed, provided a video walk through of how their news feed algorithm works. SEJ staffer, Roger Montti, then compares what Mosseri said to a Facebook patent that lists him as an author and finds an interesting takeaway that may help you get your Facebook posts seen by the most people.


Two big takeaways from this: "That means that if users aren’t commenting on your content then it will begin to decay. All those comments and shares are like the air beneath your content’s wings. The more comments there are on it the higher your content will likely rise in your follower’s news feeds."

And: "…time is of the essence. If you want your Facebook postings to be seen by others, post content that will generate comments."

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