If you’re a Facebook user, you’ve experienced slow load times when clicking on ads — perhaps you’ve even closed out of a window before the landing page loaded. This raises the question: How many conversions are lost to premature window closing?
Facebook has created Facebook Canvas, a quick-loading new ad feature that allows you to effectively warm up prospects to your offerings, thereby nudging them closer toward your conversion goal.
This article covers:
What is Facebook Canvas?
Why does Facebook Canvas matter to marketers?
How can you can leverage Facebook Canvas for your or your client’s campaigns?
Anyone using Facebook Canvas yet?