Everything You Need to Know NOW about Social Media Video Marketing (infographic)
In spite of the clickbait headline, this infographic has some useful information. For instance:
- 84% of consumers watch video on their mobile devices.
- 92% of marketers create video with assets they already have.
- 85% of Facebook video is watched with the sound off.
- 52% of consumers prefer pre-recorded video to live video (48%)
- Consumers are most likely to like behind-the-scenes videos, but most likely to share educational or funny videos.