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Dan Hinmon, MCSMN Director
@DanHinmon

Posts: 2385
Joined: Apr 13, 2011

Everything You Need to Know NOW about Social Media Video Marketing (infographic)

Posted by @DanHinmon, Wed, Jun 21 10:49am

In spite of the clickbait headline, this infographic has some useful information. For instance:

  • 84% of consumers watch video on their mobile devices.
  • 92% of marketers create video with assets they already have.
  • 85% of Facebook video is watched with the sound off.
  • 52% of consumers prefer pre-recorded video to live video (48%)
  • Consumers are most likely to like behind-the-scenes videos, but most likely to share educational or funny videos.

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