Dan Hinmon, MCSMN Director
@DanHinmon

Posts: 2693
Joined: Apr 13, 2011

Customer Journeys Start With Smartphones, But Brands Still Don’t Get Mobile

Posted by @DanHinmon, Wed, Aug 15 10:34am

Do you have a clear understanding of how your patients and their families navigate your mobile, app, and desktop environments before requesting an appointment or more information?

Brian Solis shares up-to-date research with advice about how to help, rather than hinder, customers (your patients) on their journeys.

One example: “Whether you need a mobile site, an app or both, ensure that your experience delivers what people are seeking, quickly, seamlessly and allow them to move their next step with minimal effort.”

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