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Dan Hinmon, MCSMN Director
@DanHinmon

Posts: 2327
Joined: Apr 13, 2011

Content Marketing vs. Native Advertising: Which Is More Effective on S

Posted by @DanHinmon, Feb 19, 2016

Despite the rise in native advertising, content marketing still seems to rule the digital world.

Fractl and Moz used survey responses from more than 30 content marketing agencies and cost data from more than 600 digital publishers. They found that content marketing has a better overall return on investment.

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