A Minimalist Social Strategy for Small Business Owners

Posted by @audreylaine, Wed, Jul 10 9:17am

Here are some tips on how to stay focused (and unwhelmed) with just ‘the right amount’ of social media for your small business.

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“Before setting your digital sail, know where you want to go”

You know, this is also good advice for large corporations too!

One thing I would add, before thinking strategy though is really delving into one’s mission ie WHY do you want to go? Both personally and professionally- I think that’s really the hard stuff, in other words why is your organization here, and why are you a part of it? If one’s “why’s” don’t line up then you have a challenge….

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