Dan Hinmon, MCSMN Director

Posts: 2881
Joined: Apr 13, 2011

A Long List of Instagram Statistics That Marketers Need to Know

Posted by @DanHinmon, Nov 3, 2016

You probably know that Instagram has over 500 million active monthly users. But did you know that:

• 80% of Instagram users come from outside of the U.S.
• Instagram is used by 31% of American women and 24% of men
• 60% of the top brands on Instagram use a consistent filter

Which statistic is most surprising to you?


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