7 Pro Tips to Up Your Game on Instagram Stories
Hootsuite's social media coordinator, Christine Colling, shares advice on using the Story feature to boost engagement and build an audience.
- Add UTMs to your links to track success.
- Use polls to increase engagement and gather feedback.
- Stick to your brand colors.
- Use location and hashtag stickers for discoverability.
- Include a clear call to action.
- Shoot vertically (portrait mode).
- Plan your content in advance.