Facebook has created very specific tools to help advertisers get the most out of their campaigns and time.
This post explores 7 different tools:
Facebook Campaign Planner – This is really valuable when trying to answer campaign questions concerning budgeting and reach.
Facebook Creative Hub – A new way to create mockups for ads, share them with anyone and experience your work as though it’s live.
Facebook Audience Insights – Audience Insights provides many data points that can easily be connected into a full buyer persona.
Facebook Ads Manager App – For those marketers on the go, or those who can’t live without their phone, this could be a great solution.
Facebook Ads Reporting Tool – It’s perfect for those weekly reports when you don’t have an automated tool or you’re using a dynamic spreadsheet to populate charts.
Facebook Automated Rules – Rather than checking the performance of your campaigns, ad sets or ads daily, automated rules can run these checks for you and take the actions you’d normally do manually.
Facebook Power Editor – Ads Manager is great for small tweaks, but for full campaign builds, marketers should utilize Power Editor because the process is simpler and more efficient.
Liked by Mike Boehmer