7 Businesses Making an Impression with GIFs on Instragram Stories

Instagram Stories GIFs may be the hottest new marketing trend, but did you know that you can create your own Instagram Stories GIFs for your business?

It’s no wonder businesses have been so quick to jump on the GIF bandwagon — they’re the perfect way to add a bit of personality to your stories, not to mention they can increase brand awareness and help drive more engagement on your account!

Looking for some Instagram Stories GIF inspiration for your own account? In this article, Later looks at how 7 creative businesses are using GIFs on Instagram Stories, and how you can follow suit.

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