With Facebook’s recent updates to groups – including the ability to link groups to Pages – it’s time to take a look at whether a Facebook group could benefit your patients, their families, and grow your key service lines.
This post describes how to get started and gives advice about providing customer service, getting feedback, keeping your group spam free, and focusing on building community. One caution: avoid self-promotion in groups.
“…people don’t join groups to be sold to,” says the article, “they look for interesting discussions, industry news and updates.Look to discuss your expertise and participate in relevant discussions.”
Liked by Marie Ennis-O'Connor