3 Reasons Why Facebook Is Removing the Trending Section: Our Experts Weigh In

Posted by @audreylaine, Mon, Jun 4 11:26am

Facebook announced on Friday that it would remove Trending: the section of its site, typically appearing to the right of the News Feed, that displays a list of the most popular news topics at a given moment.

“We’re removing Trending soon to make way for future news experiences on Facebook,” wrote Facebook Head of News Products Alex Hardiman in an official statement. “From research we found that over time people found the product to be less and less useful.”

Trending was first launched in 2014 “as a way to help people discover news topics that were popular across the Facebook community,” Hardiman wrote, but will now be phased out as Facebook introduces additional news-related products.

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