This article includes brief advice from 15 marketing leaders, including Seth Godin, Ann Handley and others.
One tip from Mina Seetharaman, SVP, Global Managing Director, Marketing Solutions at The Economist Group: “Consider the future importance of audio. When Voice replaces Touch as the way we communicate using screen-less connected devices, marketers will need new strategies to build their brands. Audio is the one medium which reaches consumers across any device, any time, to deliver true cross-platform messaging.”
Liked by Natalie Adis, MBA