My boss and I are currently trying to make a case for hiring more staff for our social media team – I'm tapped! I think it would really help our case to learn how many people are staffed on hospital social media teams, and how that correlates with the overall number of employees.
The Sprout Social Index 2019 had some interesting data on this, but that's more broadly looking at all industries. According to their data, 37% of organizations with over 1,000 employees have 11+ people on a social team, 18% have 5-10, 22% have 3-5, and 22% have 1-2.
Is anyone willing to share this information about your team? Or do you know of somewhere that I might find this kind of data already out there?