Need advice on creating a media plan for COVID-19
I'm new in the medical communications world, and my boss has asked me to create a media plan on COVID-19 with talking points, etc. I haven't done this before, so thought I'd ask you all for advice. Have you created a media plan for this for when there are cases in your community? If so, what did it entail? What should a media plan include? Thanks!
Liked by Shigeo Uehara