Drop in followers on Twitter?
Hi! I oversee social media for Connecticut Children's. We've seen a drop in our followers on Twitter (https://twitter.com/ctchildrens) for the past several weeks. We usually don't see major increases or decreases on Twitter. Has your organization seen drops in your follower count on Twitter?
At first, I was inclined to think the drop could be Twitter removing bot accounts, but with the consistent weekly drops (somewhere between 10-20 lost followers per week), I'm thinking it may be something we're doing (or not doing). Twitter hasn't been a high priority social platform for us for a while. We've had mediocre or poor engagement for years, but we're only seeing the drops in followers now.