Webinars

In just nine months, Blab.im has gotten significant traction as an easy-to-use, mobile-friendly video chat platform. While Periscope is great for interactive one-to-many broadcasts, Blab is all about group discussions. Instead of one video perspective, Blab allows up to four video participants at a time in [...]
By Lee Aase • March 15, 2016
Patients routinely use the Internet to choose doctors and read online reviews. And while review sites help decision making, there are problems with review sites. Most posts are anonymous. Doctors aren't free to reply because of HIPAA regulations and find themselves  defined by just a handful of reviews. Still, online reviews matter. The more reviews a [...]
By Margaret Shepard • January 27, 2016
LinkedIn is largely an untapped resource when it comes to social media for hospitals and health care systems. Let's change that for you and your organization. Plan to join us on Tuesday, July 21 (1-2 p.m. ET) when Michael Yoder explains and then answers your questions about how to: [...]
By meredithgould • July 2, 2015
It’s the Holy Grail for healthcare Social Media Managers: convincing physicians to engage online. Successfully doing so involves making a case that social media is neither a waste of time nor threat to reputation. Plan to join us on Wednesday, June 24 (1-2 p.m. ET) when Libby Mitchell, Social Media [...]
By meredithgould • May 21, 2015
Service recovery is a well-known operating practice in the retail, hospitality, and healthcare industries. We know how this works in person, but how about online? How has social media changed the way we engage with those who use – and need – our services and products?
By meredithgould • April 29, 2015
When we encourage Mayo Clinic physicians to get involved in Twitter, many are at least willing to give it a try. Others raise objections that generally fall into one of two categories:
  1. I’m too busy! I don’t have enough time for email and all my other responsibilities. Why [...]
By Lee Aase • April 15, 2015
For 22 years, the SXSW Interactive Festival has brought together more than 30,000 digital creatives from across the United States and around the world. They gather in Austin, Texas for five very full days (and nights) of panels, presentations, brainstorming, networking, deal-making, socializing, creating, innovating, and fun. A healthcare track, [...]
By meredithgould • April 12, 2015