October 5, 2016

Introducing Mayo Clinic Employees to Social Media

By Audrey Laine Seymour, Senior Communications Specialist audreylaine

When I went through Mayo Clinic’s new employee orientation in May, I was excited to see the “#SocialAtMayo” video shown to the group. As I watched the 8-minute video, I noticed two things: my classmates were tuning it out, and it was dated. The host of the video was my predecessor, and several other staff members […]

View full entry

Tags: Employee Orientation, Social Media Training

May 10, 2016

Why Don’t My YouTube Playlist Metrics Match My Video Metrics?

By Tony Hart, Champion Specialist TonyHart87

You’ve added up all of the individual views for all of your videos and then saw that this number is way larger than the number given to you by YouTube for the views of your playlist (that includes all of these videos). Why? There are three reasons why: Playlist stats only show the stats for […]

View full entry

Tags: Analytics, Playlists, YouTube

March 21, 2016

Is Facebook Live the Periscope Killer?

By Lee Aase, Director, Mayo Clinic Social Media Network LeeAase

I’ve been a big proponent of Periscope, and we’ve used it extensively at Mayo Clinic, with 76 broadcasts since we launched our channel in June, including our #ScopeScope live colonoscopy program. Last week we started exploring Facebook Live, and I’m convinced many more organizations will be adopting Facebook as their preferred platform for live video streaming. Our Mayo […]

View full entry

Tags: Facebook Live, Periscope, Video streaming

March 15, 2016

March Webinar: Mayo Clinic Social Media Network on Blab

By Lee Aase, Director, Mayo Clinic Social Media Network LeeAase

In just nine months, has gotten significant traction as an easy-to-use, mobile-friendly video chat platform. While Periscope is great for interactive one-to-many broadcasts, Blab is all about group discussions. Instead of one video perspective, Blab allows up to four video participants at a time in a format reminiscent of the Brady Bunch. We began March on […]

View full entry

Tags: Blab, Janet Kennedy, MIke Sevilla

February 23, 2016

Join the #ScopeScope to help Fight Colorectal Cancer

By Lee Aase, Director, Mayo Clinic Social Media Network LeeAase

Starting at about 8 a.m. CST on Tuesday March 1, Mayo Clinic will be streaming video of a colonoscopy live on Periscope, in a broadcast we’re calling the #ScopeScope. Watch highlights from the #ScopeScope! Please share with your friends on Facebook, Twitter and LinkedIn to promote colorectal cancer screening awareness! I’m the patient. I’m 52 […]

View full entry

Tags: #ScopeScope

December 28, 2015

Top 10 Mayo Clinic YouTube Videos in 2015

By Margaret Shepard, Communications Specialist Margaret_Marie

Our Mayo Clinic videos on YouTube, viewed more than 7.5 million times this past year, included timeless classics like this infant girl with whooping cough (get your vaccinations, people!), an address by the REAL Patch Adams at our 2010 Transform conference, and a symphony violinist overcoming debilitating tremors through deep-brain stimulation (and playing his violin during his […]

View full entry

Tags: YouTube

September 15, 2015

VIDEO: #MayoInOz Opening Keynote

By SMHNadmin mayoclinic

The Mayo Clinic Center for Social Media (MCCSM) held its first international Healthcare and Social Media Summit, a.k.a. #MayoInOz, Sept. 1-2 in Brisbane, Australia, in collaboration with the Australian Private Hospitals Association (APHA). After a welcome from APHA Director of Communications & Marketing Lisa Ramshaw (also a member of the MCCSM External Advisory Board and […]

View full entry

Tags: #MayoInOz

© Mayo Clinic Social Media Network. All Rights Reserved.