Strategy, Tactics & Best Practices

Melissa Dethlefsen will present "Elevate Your Campaign and Extend Your Reach Through Facebook Live" at the Mayo Clinic Social Media Network 2019 Annual Conference. To learn more from Melissa and other expert speakers, please join us!

With dwindling newsroom staff and fewer dedicated reporters covering healthcare, The Content Marketing [...]

By Melissa Dethlefsen • July 26, 2019

Jen Rittenhouse will present "Evidence-Based Social Media: How to Support Your Organization on the Internet without Selling Your Soul" at the Mayo Clinic Social Media Network 2019 Annual Conference. To learn more from Jen and other expert speakers, please join us!

Decentralization.

It sent chills down my spine the first time I [...]

By Jen Rittenhouse • July 25, 2019

and Jenn Shafer

Jess Lewis and Jenn Shafer will present "Community & Collaboration: Building a Cohesive Culture Inside & Out" at the Mayo Clinic Social Media Network 2019 Annual Conference. To learn more from Jess, Jenn, and other expert speakers, please join us!

You’re not an island – even [...]

By Jess Lewis • July 3, 2019

We asked Sue B. Zimmerman, an Instagram expert who teaches small business owners how to create powerful marketing strategies, to share who she's following, common mistakes businesses make, and top hacks.

Learn more from Sue B. and other experts at the Mayo Clinic Social Media Network

By Taryn Offenbacher, Senior Communications Specialist • July 2, 2019

Chris Boyer will present "Putting Customers at the Center of Your Digital Strategy" at the Mayo Clinic Social Media Network 2019 Annual Conference. To learn more from Chris and other expert speakers, please join us!

For years, [...]

By Chris Boyer • June 25, 2019

By: Amy S. Oxentenko, MD, FACP, FACG, AGAF | @AmyOxentenkoMD

After an investigator comes up with a novel research idea, completes the necessary data collection, then successfully gets the work published, there is a natural sense of accomplishment.  However, the real impact of one’s research lies in the ability to disseminate it so [...]

By Amy S. Oxentenko, M.D. • June 18, 2019

When our first daughter Eliza was born she was absolutely beautiful and seemed perfect in our eyes.

After about a week her skin became sallow. We suspected jaundice, so we did what every good parent did at the time in these cases. We stripped off her clothes and placed her safely on the [...]

By Dan Hinmon, MCSMN Director • June 11, 2019